3 EASY STEPS TO UPGRADE YOUR MARKETING PLAN
Step 1
Fax your Publishing Order.
This temporarily reserves your territory while you get your layout and mailing together.
Retail Publishing Order • Commercial Publishing Order
Step 2
We will walk you through our online maping system so that you can investigate zip codes, print maps and define your territory for mailing.
Step 3
Your personal sales representative will introduce you to your designer, walk you through the process and answer any questions you may have.
Step 4
Gather materials for your layout. Please complete our car layout worksheet to assist you in deciding how you want your paper to look.
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WHAT TO SEND:
List of Core Needs:
• Dealership logo(s) and photo
• Dealership contact information, address, Web, phone and hours of operation
• Theme of issue (sale/event/hook)
• Used vehicle information
• Coupons (expiration dates/tracking numbers)
• Service and Parts department information
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Tips for New Car Details:
• Make/model
• Standard features/options
• Stock numbers
• Selling price
• Down payment
• Lease price/monthly payment
• Interest rate
• Disclaimer copy
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